Listen Now

Listen On

Episode Notes

How Do We Navigate Grief?

In this episode, host Adam Zuckerman sits down with Lisa Keefauver, a leading voice in grief education and the author of Grief is a Sneaky Bitch: An Uncensored Guide to Navigating Loss. Lisa opens up about her personal grief journey and how it inspired her to advocate for a more compassionate and informed approach to grief. Learn how grief affects every aspect of life and why workplaces and individuals must adopt a grief-smart mindset.

Key Takeaways

• Why grief isn’t a problem to fix, but a normal response to loss.
• The cultural myths about grief that hold us back.
• How grief impacts emotional, cognitive, and physical well-being.
• Practical tips for supporting grievers effectively.
• The importance of grief-smart workplaces and inclusive bereavement policies.

Show Links

• Lisa’s Website: Click here
• Lisa’s Instagram: Click here
• Order her book Grief is a Sneaky Bitch: Click here to order on Amazon

About Lisa Keefauver

Lisa Keefauver is a renowned speaker, author, podcast host, and grief activist whose work is reshaping the cultural narrative around grief. With a career spanning two decades, Lisa began as a social worker and narrative therapist in 2004 and has since held roles as a clinical director, non-profit co-founder, supervisor, facilitator, and mentor. Her professional expertise is deeply enriched by her personal experiences, including the loss of her husband Eric in 2011, which profoundly shaped her grief advocacy.

As the founder of Reimagining Grief, Lisa is on a mission to illuminate and dismantle the misleading societal narratives about grief that perpetuate unnecessary suffering. Through her work, she holds space for individuals navigating loss, offering compassion, insight, and tools to support their journeys.

Lisa is best known as the host of the top-rated podcast, Grief is a Sneaky Bitch, where her warmth, wisdom, and humor facilitate candid conversations about grief. Her groundbreaking approach extends to organizational consulting, where she helps build grief-smart workplaces, as well as leading workshops, retreats, and teaching the Loss and Grief course at the University of Texas at Austin.

A sought-after thought leader, Lisa has delivered keynote speeches on dozens of stages, appeared on platforms like WNYC NPR and Medicinal Media, and written for publications including The Sunday Paper, Thrive Global, and Modern Loss. Her TEDx Talk, Why Knowing More About Grief Can Make it Suck Less, has gone viral, further cementing her as a trusted voice in the field.

Lisa’s first book, Grief is a Sneaky Bitch: An Uncensored Guide to Navigating Loss (University of Texas Press), has been widely celebrated and is available at independent bookstores, as an audiobook, or online. Through her advocacy and storytelling, Lisa continues to transform the grief culture with compassion, authenticity, and courage.